Philo Studio is a venture studio that partners with founders to build and launch startups from vision to validation. Operating at the 0–1 stage, Philo Studio combines capital, operational support, and a repeatable playbook to turn early ideas into scalable businesses.
I led the design and build of the Philo Studio website as a standalone digital presence, separating it from the broader Philo Ventures brand. The goal was to clearly articulate Philo Studio’s unique role as a venture studio while showcasing its portfolio companies, process, and value to founders, partners, and investors. The site was designed and developed using existing brand guidelines, with a focus on clarity, scalability, and storytelling around the 0–1 journey.
Philo Studio previously lived within the larger Philo Ventures website, making it difficult to distinguish the venture studio’s offering from the fund itself. The studio’s hands-on, build-focused model—working directly with founders to validate, launch, and scale startups—was not clearly communicated. Additionally, there was no dedicated space to highlight portfolio companies, founder stories, or the studio’s repeatable process, limiting both clarity and credibility for potential partners.
The solution was to design and launch a dedicated Philo Studio website that clearly defines the studio’s mission, process, and impact. The new site positions Philo Studio as a distinct entity while remaining aligned with the broader Philo Ventures company. Key improvements included a clear narrative around the 0–1 venture-building model, structured sections explaining how Philo Studio works, and dedicated areas to showcase portfolio companies and leadership. Bold typography, dark backgrounds, and vibrant accent colors were used to convey confidence, innovation, and momentum, while clean layouts and strong hierarchy ensure the content remains approachable and easy to navigate.
Using Philo Studio’s established brand guidelines, I created a differentiated yet cohesive visual language that clearly separates Philo Studio from Philo Ventures.
Designed content flows and page structures that break down the venture studio model into clear, digestible steps—helping founders and partners quickly understand how Philo Studio builds companies from the ground up.
Built scalable layouts to highlight portfolio companies, founder stories, press mentions, and leadership testimonials—reinforcing trust and demonstrating real-world outcomes of the studio’s work.
Browse the full website through dedicated desktop and mobile previews to experience the layout, flow, and interactions.
This work is presented for portfolio use only. All brand assets and photography are the property of Philo Studio and Philo Ventures. Photography shown includes Philo Studio and Philo Ventures–owned imagery and licensed Adobe Stock assets.
